Images are an almost fundamental part of blogs. It is very rare to have a blog without images, after all humans are visual beings. Yet, I continuously run into bloggers make one, two, or all of these 4 mistakes. One of which can cost you big bucks!
Not Resizing Images
If you’re uploading images that are 3000 x 4000 pixels, please stop right now, I see this so much when I work with bloggers and it makes me cringe so hard.
The fact is there is no reason to be uploading an image that Big onto your blog! Your blog images should be as wide as your content area and that’s it. Uploading a full size image is overkill and will only slow down your blog.
Not Compressing Images
All images, and specially photographs, come with a hefty amount of extra info. From geotags to title fields auto-filled to date created data, this extra info makes images heavier than they need to be which only slows down your website.
The easiest way to get rid of this extra baggage is by using image compressors such as TinyPNG and JPGmini. I use both of these depending on the file type and they always compress my images by 50-70%!
This is a great post by Kristie from Blog Ambitions on image resizing + optimizationStop making these mistakes with your blog images: the 4 most common mistakes bloggers makeClick To Tweet
Not SEOing Images
Believe it or not images play a helpful, if not important, role when it comes to SEO. If you’re not optimizing your images for search engines you are missing on a nice boost!
There are two things you should always, always do to your images for SEO
1. Rename them using keywords
2. Utilize the alt-tag to add keywords
Want to more about these two steps? Read this posts on image SEO.
Probably the biggest mistake you can make with your blog images is inadvertently stealing an image. Plenty of bloggers do it without knowing!
Here’s the thing, just because it’s on the internet does not mean you can use it. If you are getting your blog images by grabbing one real quick off of Google Images, Pinterest, or Tumblr there’s a good chance you’re violating copyright and by all intents and purposes stealing that image.
This can come with a hefty price tag so my number one advice to bloggers is don’t grab images from those places. Instead take your own images or use one stock images (they have come a long ways and many sites offer them for free!)