Over the last six months my blog has been growing by leaps and bounds. I’ve had a couple of ask me how I’ve been able to grow my blog and audience – was it Twitter? Pinterest? SEO? Truth is it has been (d) all of the above, and then some more. Honestly, there’s a lot that goes into growing a blog – enough to fill a book (not that I have outlined, or anything), but today I thought I’d share some little known ways that will help you boost that blog growth.
Help Your Readers
A sure-fire way to grow your blog readership is by helping people solve their problems. This means that whatever you niche, write posts that solve problems your ideal audience has or faces. This could anything from choosing the correct slow cooker, to finding that perfect outfit, or a gift guide.
A lot of bloggers feels this takes away from the personal-feel of blogs or from sharing about their daily lives but you can do this with everything! Seriously. For example, you might want to write about your last vacation. Instead of just blabbing about this or that thing you did during vacation and sharing a thousand random pictures, switch your mindset to writing posts like “Ten Family Friendly Restaurants in NYC” or “Toddler Friendly NYC Landmarks” – you can still share everything you did, share those awesome vacation pictures, but now they’re in a helpful format that your audience will love – and will love to share.
Further Reading – How To Blog Consistently
Share Other’s Content
We all hear about how much we have to share our blog posts and it’s true – you do need to share your own content but I’m here to tell you that you should also be sharing other’s content. Yup, even more so than your own stuff! I realize this sounds counter-intuitive, but stick with me.
Your goal should be to help your audience (see previous point) and I’m sorry to break it to you but chances are, you don’t have all the answers. So instead of copying someone else’s post, share it. On Twitter, Pinterest, Facebook. This will get you noticed in a good light – by both your followers and by your “competitor’s”.
First, your followers will see you as a go-to source for help, advice, and actionable content. You will also avoid look spammy by sharing your posts over and over again (nothing worst than a blogger hungry for clicks).
Second, stop thinking of other bloggers in your niche as competitors, they are your best allies. Seriously. How good would it feel to have that blogger you admire share you stuff? Awesome, right? Get noticed by sharing their stuff. This could lead to some awesome collaborations that will in turn only help you to grow your blog even more!
Connect with other bloggers
Last, but definitely not least. Connect with others online, actually connect. Have conversations, get to know other people, take a genuine interest in their lives. Nothing will make more likely to read someone’s blog than having previously connected with them.
You can do this in a variety of ways. The easiest thing you can do is reply to comments left on your blog – and then go the extra mile by visiting their blogs and leaving a comment yourself! (Is there anything bloggers love more than comments? Probably not). Join Twitter chats + Facebook groups that fall within your niche and connect with like-minded bloggers on there! You might even find your blogging BFF!
Image Credit – Barn Images