How easy is it to write one blog post? Easy, peasy! What about two, three blog posts? Not that hard. But what about writing two, three, maybe even five blog posts week after week, month after month? A while back I read a statistic that said most blogs are abandoned after the first month. How many times have we heard about blog burnout and writer’s block? A lot, amiright?
If you’ve stuck with this blogging thing for more than a month you know it’s dang hard to churn out new posts week after week, and doing it consistently? Forget about it. So, if you’re struggling, below are my 5 tips to blog consistently.
Find your schedule
This, right here, is my number 1 tip for consistent blogging. You could skip the whole rest of the list (but you know… don’t skip it) but if you walk away with this one tip, I’ll be happy. For the longest time every advice on blogging ever said “blogging consistently means blogging 5 days a week“. But here’s the thing, blogging consistently is more than just quantity, it’s also about quality.
Find that sweet spot that works for you, ask yourself, how many times per week can you write a quality blog post? Once? Twice? Maybe three times per week? Or maybe you’re a blogging maven and can write five quality blog posts per week? Whatever the answer – stick to that.
Blogging five days a week will do nothing for you if it’s all fluff. It’s better to put out one awesome blog post per week than five “okay” ones. For me? 2-3 blog post per week is it and that’s what I stick to. But those 2-3 blog posts? You best believe they’ll be good, quality blog posts. No fluff. So find your no-fluff number and stick to it.
Use an editorial calendar
I’ve sung the praises to editorial calendars (multiple times), and I’m going to keep doing so. Nothing, I repeat NOTHING, has helped me be a consistent blogger as keeping an editorial calendar. Once I put that baby down on the calendar, there’s a solid 95% chance the blog post will be published on that day (the other 5% of the time life just gets the best of me, or I lose interest in the topics, and that’s okay).
Schedule in advance
This goes hand-in-hand with keeping an editorial calendar. I set my editorial calendar for the month some time around the 20th of the previous month (so I’ll be working on my editorial calendar for July this weekend), then every weekend I work on scheduling posts for the week (or two!) ahead. This way, I’m always ahead of the game, even during crazy busy weeks!
Keep an idea log
My favorite tool for this is Evernote. Honestly, I’m pretty sure I’d go insane if I didn’t have Evernote, but that’s a blog post for another day. Whether you use Evernote, Google Docs, or the good ol’ pen and paper system, keep an idea log – write down all and any ideas that fit within your blog, no matter how vague.
What for? So when you’re staring a blank page of your editorial calendar you can refer back to it and fill that baby up in no time. Sometimes I have no idea what I meant by the 3 word note I wrote. Other times though? I’ll open up my Evernote notebook and realized I wrote down some pretty awesome stuff! So when inspiration strikes, write that shiz down, you’ll be grateful when writer’s block comes around.
Further Reading – How To Use Evernote for Blogging
Have a backup plan
Ever have those days when you want to blog but not the time or energy to churn out a long post? Or maybe, shoot, this week is just a bad week but you really want to blog real quick? For those days and weeks, you need a backup plan. Some ideas for back up plans include, easy peasy posts like “Currently” lists or round ups.
But even better? Save up quality posts in your draft for those “off” weeks – Chloe has a pretty darn awesome blog post about why you should be doing this (keeping a blog posts backlog, that is).
Do you have any other tips you’d add to the list! Leave them on the comments!